Published in Growth Ads·PinnedHow to sell on InstagramThe definitive guide to increasing your eCommerce sales — Today Instagram has more than 1 billion active users around the world. It is, without a doubt, one of the best sales channels for any type of company. …Instagram13 min read
Published in Growth Ads·PinnedFacebook Ads RetargetingWhat it is, how to do it, and types of retargeting to increase sales — What is retargeting? In digital marketing, retargeting consists of creating personalized ads focused on an audience that has already visited a specific website. This is one of the practices most used today by companies to find new potential clients, increase engagement and improve their sales and results. Thanks to retargeting…Facebook Marketing7 min read
Published in Growth Ads·PinnedHow to sell more on Instagram AdsStrategies that work — Those days when Instagram was a simple application to share photos with friends have gone down in history. Today Instagram has become a very powerful tool to connect and retain customers. If you are looking to get more potential customers, refer traffic to your website, or start selling your products…Instagram Ads5 min read
Published in Mike Ivars·PinnedFind on Crunchbase, my first Google Chrome ExtensionI’ve been wanting to play with developing extensions for Google Chrome for a long time. …Crunchbase4 min read
Published in Mike Ivars·PinnedTrends: Open StartupsA trend that every day is getting more followers, and I think is very positive, is the fact that some companies decide to open their organitzations (or a part of them) to share publicly private information than traditionally never show. I wrote in this blog in the past about the…Open Startup2 min read
Published in Growth Ads·Dec 22, 2021How to Comment within advertising campaignsWhen you manage advertising campaigns on a daily basis, it doesn’t matter if you are a freelancer working for yourself in your startup, e-commerce, or mobile app or for clients, or if you are part of a team in an SMB or corporation. First, you do the research on the…Facebook Ads4 min read
Published in Growth Ads·Nov 27, 2021Why advertise on Facebook?Top 10 reasons — Facebook has two billion active users per month, so if you ask us if advertising on Facebook is one of the best ways to grow your business, our answer will be yes. Social networks should be part of the digital marketing strategy of any company. They are a key channel…Online Advertising6 min read
Published in Growth Ads·Nov 26, 2021What is Facebook Adsand how can it help your business? — What is Facebook Ads? Facebook is one of the most important social networks of the moment and Facebook Ads is its advertising platform. This platform has become a very valuable marketing tool for both companies and individuals since it allows advertising campaigns to be carried out with very tight budgets. …Facebook Ads10 min read
Published in Growth Ads·Nov 24, 2021Advantages of advertising on Facebook Ads Vs Google AdsComparative to see who is the winner — Facebook Ads and Google Ads are the two main channels of what is known as PPC advertising. Although the two platforms often position themselves as competitors, many companies are taking advantage of the strengths of advertising on Facebook Ads and Google Ads, to achieve maximum visibility, increase their potential customers…Google Ads7 min read
Published in Growth Ads·Nov 22, 2021Social Networks for companiesThe keys to success — Why is social media important for your company? More and more freelancers and small entrepreneurs are realizing the importance of social networks to boost their business, help increase their portfolio of potential clients and improve the results of their business. Having a good understanding of how to get the most…Social Media Marketing6 min read